Starting late last month, new guidelines for the State and the Bay Area Counties went into effect that changed the way we are allowed to market real estate. Real Estate was deemed essential nationally and locally, but with some wise restrictions. You can find out more on my COVID-19 Help and Information Page.
For buyers, this can be frustrating because they love to look at homes in person before they make up their minds. For sellers, this can be a leap of faith because how can buyers who can’t see a home in person decide whether to buy it? It can also be a challenge for sellers who reside in a home because entry into occupied homes is 100% off the table.
We have been quick to react and adapt as have our clients and this is a great example of a determined market finding a way around obstacles. We have our masks, hand sanitizer and ingenuity and are ready to help you transact in this new world. We are dedicated to your success and understand that where you live matters, maybe now more than ever.
I’ve learned over the years that my value is in helping people make decisions. If we are listening and giving them the right advice, where we are physically at the moment is of little import. And while many of these tools have been around a while, we are now using them collectively and concertely to help our clients be more effective than the competition. I hereby introduce the:
Rosdail Team New Normal Virtual Marketing Suite
Seller/Listing Features:
- Client initial consultations and meetings via Zoom, Google Hangouts or FaceTime
- Buyer and colleague coaching about how to sell virtually
- Virtual pre-marketing on TopAgentNetwork and Aalto
- Matching with buyers through TopAgentNetwork
- Virtual staging of all listings
- 3D modeling/walk throughs of all listings
- Detailed floor plans
- Video tours
- Neighborhood video tours
- Links to Google Streetview and other online resources on all listings
- Zoom and Facebook Live Open Houses
- 1:1 Facetime tours for individual buyers
- Home inspections conducted via lockbox for the inspector where needed
- Online disclosures in our own custom system that allows buyers direct access but matches them with their agents as well
- Follow up system for all inquiries and showings that maximizes momentum and leaves no stone unturned
- 1:1 tours via lockbox or with listing agent only after all virtual options have been explored and verified
- All listings equip with COVID-19 entry policy signs, gloves and hand washing stations
- All listings regularly sanitized
- For seller and broker protection, no entry without all parties signing a COVID-19 California Assocation of Realtors waiver
Buyer Features:
- Client initial consultations and meetings via Zoom, Google Hangouts or FaceTime
- Home search through KW app, MyTheo, and Aalto
- Matching with off market sellers through TopAgentNetwork
- Custom video tours where the listing side does not provide
- 3D tours as needed if not provided by the listing side
- 1:1 FaceTime tours of properties where possible
- Arranging FaceTime tours with sellers directly for occupied homes – we can even provide them with the equipment if they don’t have it.
- Neighborhood video tours
- Coaching about how to make decisions based on virtual information
- Detailed disclosures review live with clients via Zoom using all online research tools available
- Home inspections conducted via lockbox for the inspector and FaceTime for clients where needed
- 1:1 tours via lockbox only after all virtual options have been explored and verified and COVID-19 CAR waiver is signed
- Provision of PPE where needed for property entry as well as hand sanitizer
Once we are in escrow, we use 100% online document delivery and transaction management to close the transaction. The only time you will need to see anyone – and even that can be at a 6’ plus distance – is the notary for final signatures. We can asynchronously visit the property to deliver keys at closing and conduct inspections.